Graphic design represents information visually to enhance communication for a particular audience or market. Clear visual communication is of crucial importance in today's global economy, portraying complex data in ways that are easily accessible.
This major prepares students for a rapidly changing and divergent industry that encompasses fields as diverse as illustration, animation, service design and information architecture. It does this through a careful balance of theory and industry relevant practical studies. Understanding of issues such as sustainability and universal access are now essential for designers.